Debut episode of M-Net's The Bachelor South Africa on YouTube reaches an astounding quarter of a million views; will it mean a change for how the pay-TV broadcaster roll out local shows in future?

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On Tuesday night the first episode of The Bachelor South Africa broadcast on M-Net (DStv 101) crossed the breathtaking milestone of a quarter of a million views on YouTube, a first for a show produced for a pay-TV audience in South Africa, after MultiChoice and M-Net decided to make the entire first episode available freely online. At 251 000 views and continuing to climb, The Bachelor SA has
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